We are Famly

Early childhood is the most important part of a human’s life. We want the world to know it.

The platform for early childhood

At Famly we believe that great early childhood happens together

If it takes a village to raise a child, then Famly is the new town hall.  We bridge the collaboration gap between the grown-ups who raise young children. It supports early years providers and families to communicate, share information, handle admin together, run their business, and learn new things - so they can focus on the early interactions that count.

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412K

children supported through the Famly platform around the globe

94%

of customers say that Famly has helped them connect with families

£14M

the largest investment into early years software in European history

What Makes Famly different?

A more collaborative platform

Compared to traditional nursery management software, we believe the answer to admin headaches, improving family engagement, and giving children a better start to life is the same: bringing providers closer to families.

Combined with smart tech that looks after the tasks no one wants to do, it's this collaborative edge that helps caregivers to focus on what matters.

Read our collaborative vision
a woman smiling and holding a laptop

The Famly difference

The four ways our platform helps

More collaboration on Famly's nursery software platform

#1 More collaboration

Children’s learning journeys are improved when nurturing adults can easily share vital information, actively participate, and grow closer.

graphical user interface, text, application, chat or text message

#2 Save time

Children get better care when providers can work more efficiently, parents can help with the admin, and Famly looks after the rest.

graphical user interface, text, application, chat or text message

#3 Spread knowledge

Children deserve adults who know what is best for their development - that’s why we bring the expert early education guidance to you.

chart, line chart

#4 Increase your revenue

Children deserve properly resourced environments. Helping settings serve more families means more revenue to reinvest in resources and staff.

More collaboration on Famly's nursery software platform

#1 More collaboration

Children’s learning journeys are improved when nurturing adults can easily share vital information, actively participate, and grow closer.

graphical user interface, text, application, chat or text message

#2 Save time

Children get better care when providers can work more efficiently, parents can help with the admin, and Famly looks after the rest.

graphical user interface, text, application, chat or text message

#3 Spread knowledge

Children deserve adults who know what is best for their development - that’s why we bring the expert early education guidance to you.

chart, line chart

#4 Increase your revenue

Children deserve properly resourced environments. Helping settings serve more families means more revenue to reinvest in resources and staff.

a man wearing glasses and a blue shirt

“Our natural inclination is towards the children. There’s a magnetic force pulling us away from our laptops, away from the office, and back to the children. Famly allows that ‘pull’ to be stronger.”

Lewis Fogarty
Nursery Director and EY lecturer

Famly at a nursery
Our customers love what we do

Working with 7,000 early years settings

Get to know our customers
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The Famly story

2012

Henrik becomes a dad

Olivia starting at daycare a year later means fewer snuggles and much less knowledge of how she grows.  Her frustrated dad realizes there has to be a better way.

2013

Famly is founded

The world needs a better collaborative Early Childhood Platform and we are the ones to make it. CEO Anders spends some quality time with our first UX tester, Olivia.

2013

Our first customer

Planeten in Copenhagen have a big vision and agree to trial Famly.  We dream of helping even more places - and maybe some bigger chairs.

2014

They grow up so fast

Make room at the table because Famly is here to stay, as we grow our customer base from 1 to 17 sites.

2014

Employee #1

We went California dreaming and found inspiration in the USas well as Jonas, our very first non-founder employee.

2015

Honey, we’re home

No more bedroom offices or dragging TV screens from one place to another.  Købmagergade 19 becomes the permanent Famly home for our 8 employees.

2016

A slice of humble pie

At our very first conference in the UK our Head of Sales, Jonas, gets told ‘Cute parent communication app, come back when you have invoicing’. We did.

2018

Who said 100,000?

We did!  More than 100 thousand parents are in the app at the same time.

2019

World, meet Amélie

Little Amélie is born and we can stop pretending that Henrik’s daughter, Olivia, belongs to Anders in all of our slide decks and customer calls.

2019

Our first NPS review

“Famly seems to be very slow,” it read. Things generally speaking got better from there.

2020

Say hello, Espira

We sign our biggest customer yet, Norwegian giant Espira, on the eve of the very first pandemic lockdown.

2020

Coronavirus strikes

Corona means we switch all of our sales team to customer support, launch remote features like Famly Live, and launch our corona hub with 25 articles in 60 days.

2021

Children’s Champion

We crown our first Champion. Helena beat 100s of educators from across the UK to get the crown. When we met in real life she was everything we hoped for.

2021

Hello, Bright Horizons

We sign our biggest partnership yet with international early childhood giant Bright Horizons - getting Famly out to 28,000 parents in one fell swoop.

2021

Office number 2

Or should we say zwei?  Our little Famly grows as we open up our Berlin office - guten Tag.

2022

We round 100

Employees that is -  Nina, our brand researcher, starts our year - and knowledge base - off right.

2022

Office #3 and #4

We say ‘howdy’ to Washington and ‘Alright mate’ to Leicester, as we open up offices 3 and 4.

2022

Our first acquisition

We wear an exciting new acquisition hat, and bring 470 FirstSteps customers, and the wonderful team into the Famly.

2022

Bornholm or bust

We learnt that summer is an attitude on our second ever company trip bringing togethermore than 40 nationalities to the sunshine isle.

New Famly Logo 2022
2022

Famly 2.0

Famly gets a whole new look, with a new logo and a whole new experience in the app. And this lovely little timeline was born.

Our offices

A global solution starts with a global team

a blue line drawing of a row of buildings

Copenhagen

Copenhagen - the OG, the headquarters, right in the heart of downtown.

a blue line drawing of Berlin

Berlin

Bringing our German nurseries the love from the Kreuzberg district of Berlin.

a blue line drawing of Berlin Leicester

Leicester

Home to the sport of extreme ironing and our incredible FirstSteps-acquired team.

a blue line drawing of Washington D.C

Washington D.C

74 museums, 3 branches of government, and 1 powerful office of Famly members.

Meet the team

Our people are the heartbeat of Famly

Shaun Scott
Shaun Scott
Shaun Scott

Shaun Scott

Technical Advisor
Sandra Urban
Sandra Urban
Sandra Urban

Sandra Urban

Key Account / Onboarding Manager
Ryan Redpath
Ryan Redpath
Ryan Redpath

Ryan Redpath

Customer Advisor
Monica Göbel
Monica Göbel
Monica Göbel

Monica Göbel

Customer Advisor
Josh Walker
Josh Walker
Josh Walker

Josh Walker

Key Account Manager
Josephine Lorenzen
Josephine Lorenzen
Josephine Lorenzen

Josephine Lorenzen

Technical Writer
Jonathan Keohane
Jonathan Keohane
Jonathan Keohane

Jonathan Keohane

Onboarding Specialist
James Toogood
James Toogood
James Toogood

James Toogood

Senior Account Executive
Harry Bains
Harry Bains
Harry Bains

Harry Bains

Technical Advisor
Dan Brady
Dan Brady
Dan Brady

Dan Brady

Onboarding Specialist
Clarel Anthony Rodrigue
Clarel Anthony Rodrigue
Clarel Anthony Rodrigue

Clarel Anthony Rodrigue

Account Manager
Anne Sofie Lottrup
Anne Sofie Lottrup
Anne Sofie Lottrup

Anne Sofie Lottrup

Senior Key Account Manager
Anna Senouci
Anna Senouci
Anna Senouci

Anna Senouci

Senior Customer Advisor
Alexandra Igoryvna
Alexandra Igoryvna
Alexandra Igoryvna

Alexandra Igoryvna

Senior Outbound Sales Development Representative
Alexandra O'Brien
Alexandra O'Brien
Alexandra O'Brien

Alexandra O'Brien

Senior Key Account Manager
Alex Karkalatos
Alex Karkalatos
Alex Karkalatos

Alex Karkalatos

Customer Advisor
Wilma
Wilma
Wilma

Wilma

People Pawtner
Benjamin Egede Colberg
Benjamin Egede Colberg
Benjamin Egede Colberg

Benjamin Egede Colberg

Internal Operations Supporter
Francisco Lopes
Francisco Lopes
Francisco Lopes

Francisco Lopes

Sales Operations Lead
Phillip Clausen
Phillip Clausen
Phillip Clausen

Phillip Clausen

Associate Financial Analyst
Arley Goslett
Arley Goslett
Arley Goslett

Arley Goslett

Office Assistant
Hanna Liakhovich
Hanna Liakhovich
Hanna Liakhovich

Hanna Liakhovich

Accountant
Cham Luna
Cham Luna
Cham Luna

Cham Luna

Customer Operations Lead
Andrei Gherghiceanu
Andrei Gherghiceanu
Andrei Gherghiceanu

Andrei Gherghiceanu

Associate Business Analyst
Zoi Panagiota Kika
Zoi Panagiota Kika
Zoi Panagiota Kika

Zoi Panagiota Kika

Associate Business Analyst
Noelani Bradley
Noelani Bradley
Noelani Bradley

Noelani Bradley

Associate Business Analyst
Neeta Rasmussen
Neeta Rasmussen
Neeta Rasmussen

Neeta Rasmussen

Senior People Partner
Nettie Bachmann Hannibal
Nettie Bachmann Hannibal
Nettie Bachmann Hannibal

Nettie Bachmann Hannibal

Senior People Partner
Unnur Osk Ulfarsdottir
Unnur Osk Ulfarsdottir
Unnur Osk Ulfarsdottir

Unnur Osk Ulfarsdottir

Customer Experience Operations Manager
Nicolai Dahl
Nicolai Dahl
Nicolai Dahl

Nicolai Dahl

Senior VP of Product
Suvi Kaario
Suvi Kaario
Suvi Kaario

Suvi Kaario

Senior Director of Growth
Kristoffer Solberg
Kristoffer Solberg
Kristoffer Solberg

Kristoffer Solberg

Director of Product Design
Christian Harrington
Christian Harrington
Christian Harrington

Christian Harrington

Director of Engineering, Principal Architect
Maren Håkansson
Maren Håkansson
Maren Håkansson

Maren Håkansson

Senior Engineering Manager
Michael Brændgaard Nielsen
Michael Brændgaard Nielsen
Michael Brændgaard Nielsen

Michael Brændgaard Nielsen

Senior Engineering Manager
Jakob Rydhof
Jakob Rydhof
Jakob Rydhof

Jakob Rydhof

Engineering Manager
Ligia Gaspar
Ligia Gaspar
Ligia Gaspar

Ligia Gaspar

Engineering Manager
Bjartur Sigurbergsson
Bjartur Sigurbergsson
Bjartur Sigurbergsson

Bjartur Sigurbergsson

Growth Engineering Manager
Mark Jacob Tomko
Mark Jacob Tomko
Mark Jacob Tomko

Mark Jacob Tomko

Senior Backend Engineer
Chloe Olson
Chloe Olson
Chloe Olson

Chloe Olson

Student Engineer
Robin Tabard
Robin Tabard
Robin Tabard

Robin Tabard

Staff Engineer
Richard Brown
Richard Brown
Richard Brown

Richard Brown

Frontend Engineer II
Jimena Lucia Ibarra
Jimena Lucia Ibarra
Jimena Lucia Ibarra

Jimena Lucia Ibarra

Product Designer
Ines Martel
Ines Martel
Ines Martel

Ines Martel

Product Designer
Henrik Kiehn Urms
Henrik Kiehn Urms
Henrik Kiehn Urms

Henrik Kiehn Urms

Senior Backend Engineer
Matt Arnerich
Matt Arnerich
Matt Arnerich

Matt Arnerich

Senior Director of Brand & Communications
Julia Sergeeva
Julia Sergeeva
Julia Sergeeva

Julia Sergeeva

Senior Manager, Growth Marketing
Clara Neu
Clara Neu
Clara Neu

Clara Neu

Junior Marketing Operations Specialist
Mayfield Ngondonga
Mayfield Ngondonga
Mayfield Ngondonga

Mayfield Ngondonga

Content Manager UK
Mollie Yuill
Mollie Yuill
Mollie Yuill

Mollie Yuill

Marketing Project Manager
Adrienne Shannon
Adrienne Shannon
Adrienne Shannon

Adrienne Shannon

Content Marketing Manager
Chaleena Ukositkul
Chaleena Ukositkul
Chaleena Ukositkul

Chaleena Ukositkul

Senior Marketing Project Manager
Brónagh McGeary
Brónagh McGeary
Brónagh McGeary

Brónagh McGeary

Senior Copywriter
Maurice Müller
Maurice Müller
Maurice Müller

Maurice Müller

Copywriter
Levke Sydow
Levke Sydow
Levke Sydow

Levke Sydow

Marketing Project Manager, DACH
Julie Rejnhold Randazzo
Julie Rejnhold Randazzo
Julie Rejnhold Randazzo

Julie Rejnhold Randazzo

Brand Design Lead
Antonio Cefalo
Antonio Cefalo
Antonio Cefalo

Antonio Cefalo

Senior Performance Marketing Specialist
Maria de Luna
Maria de Luna
Maria de Luna

Maria de Luna

Senior Customer Marketing Manager
Julia Rose
Julia Rose
Julia Rose

Julia Rose

Senior Content Manager
Yuna Hong Martin
Yuna Hong Martin
Yuna Hong Martin

Yuna Hong Martin

Graphic Designer
Clair Gamble
Clair Gamble
Clair Gamble

Clair Gamble

Onboarding Specialist
Tima Martini
Tima Martini
Tima Martini

Tima Martini

Senior Customer Advisor
Shaun Scott
Shaun Scott
Shaun Scott

Shaun Scott

Technical Advisor
Sandra Urban
Sandra Urban
Sandra Urban

Sandra Urban

Key Account / Onboarding Manager
Ryan Redpath
Ryan Redpath
Ryan Redpath

Ryan Redpath

Customer Advisor
Monica Göbel
Monica Göbel
Monica Göbel

Monica Göbel

Customer Advisor
Josh Walker
Josh Walker
Josh Walker

Josh Walker

Key Account Manager
Josephine Lorenzen
Josephine Lorenzen
Josephine Lorenzen

Josephine Lorenzen

Technical Writer
Jonathan Keohane
Jonathan Keohane
Jonathan Keohane

Jonathan Keohane

Onboarding Specialist
Harry Bains
Harry Bains
Harry Bains

Harry Bains

Technical Advisor
Dan Brady
Dan Brady
Dan Brady

Dan Brady

Onboarding Specialist
Clarel Anthony Rodrigue
Clarel Anthony Rodrigue
Clarel Anthony Rodrigue

Clarel Anthony Rodrigue

Account Manager
Anne Sofie Lottrup
Anne Sofie Lottrup
Anne Sofie Lottrup

Anne Sofie Lottrup

Senior Key Account Manager
Anna Senouci
Anna Senouci
Anna Senouci

Anna Senouci

Senior Customer Advisor
Alexandra O'Brien
Alexandra O'Brien
Alexandra O'Brien

Alexandra O'Brien

Senior Key Account Manager
Alex Karkalatos
Alex Karkalatos
Alex Karkalatos

Alex Karkalatos

Customer Advisor
Sam Hillman
Sam Hillman
Sam Hillman

Sam Hillman

Head of Inside Sales
Kimberly Ingeman
Kimberly Ingeman
Kimberly Ingeman

Kimberly Ingeman

Head of Sales UK
Isa Schmidt
Isa Schmidt
Isa Schmidt

Isa Schmidt

Inside Sales Team Lead, DACH
Natasha Gjorgjevska
Natasha Gjorgjevska
Natasha Gjorgjevska

Natasha Gjorgjevska

Outbound Sales Development Representative
Ivo Aquino
Ivo Aquino
Ivo Aquino

Ivo Aquino

Outbound Sales Development Representative
Owen Walker
Owen Walker
Owen Walker

Owen Walker

Full Cycle Junior Account Executive
Jan Wosczyna
Jan Wosczyna
Jan Wosczyna

Jan Wosczyna

Account Executive
Frederik Storm
Frederik Storm
Frederik Storm

Frederik Storm

Full Cycle Junior Account Executive
Bo Phillips
Bo Phillips
Bo Phillips

Bo Phillips

Senior Outbound Sales Development Representative
Chiara Laura Marie Fury
Chiara Laura Marie Fury
Chiara Laura Marie Fury

Chiara Laura Marie Fury

Outbound Sales Development Representative
Justin Dorber
Justin Dorber
Justin Dorber

Justin Dorber

Junior Outbound Sales Development Representative
Rodrigo Mendes
Rodrigo Mendes
Rodrigo Mendes

Rodrigo Mendes

Outbound Sales Development Representative
Glorianni Estrella
Glorianni Estrella
Glorianni Estrella

Glorianni Estrella

Junior Outbound Sales Development Representative
Alex Sintschenko
Alex Sintschenko
Alex Sintschenko

Alex Sintschenko

Account Executive
Hannah Hanssen
Hannah Hanssen
Hannah Hanssen

Hannah Hanssen

Account Executive
Christian Leigh Vik
Christian Leigh Vik
Christian Leigh Vik

Christian Leigh Vik

Senior Outbound Sales Development Representative